Online marketing could be the gateway to your next big business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
It’s not difficult to keep track of all the moving parts online. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. This could be your next marketing partner. Let’s find out in this quick review of ClickMagick.
Before you continue, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review.
What is ClickMagick? Tracking Soloads With ClickMagick
ClickMagick is well-known to those who are familiar with online marketing. We have given a brief introduction. The passage may not have been enough to show the capabilities of ClickMagick for those who are new to online marketing.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is most commonly used in affiliate marketing. A user (or a group of users) discusses and promotes brands online in partnership with a company or online store. They post about the product online, and provide links to purchase. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
It’s a relatively simple setup that harkens back to how businesses were advertised before. Still, now users are more incentivized to generate positive word-of-mouth regarding products online. The concept has since developed some complexity. You can have several different pieces of content across other websites and platforms that share the same affiliate link. These cases can make it difficult to determine which content is producing the highest returns for your brand and you.
ClickMagick helps here by collating all these links and tracking the different sources of traffic drawn to convert. ClickMagick offers more than just this, ClickMagick has advanced features that allow you to monitor and improve the performance of your links.
Who Started It?
ClickMagick was started by Patrick Kelly in 2014. He’s been working for 26 years now as a digital marketer. He has generated millions in dollars of revenue for clients and affiliate marketers.
With ClickMagick, he has condensed his ability to track down the consumer pathways and conversions into a platform that he can share. Kelly has promised to keep the platform updated with new features. He has consistently done so every month for the past 7 years.
ClickMagick is bold and has serious talent backing it. Let’s see what else it can do for the burgeoning online marketer.
What can ClickMagick do for my business?
ClickMagick’s functionality can be used for a variety of purposes by its customers. Though ClickMagick was done with Affiliate Marketing in mind, many different businesses can benefit from assessing your website’s quality of traffic. This includes bloggers who want to increase genuine traffic to their website, marketing agencies looking to better track down leads and conversions, and even online businesses exchanging traffic.
ClickMagick is the heart of the matter. It ensures that both your links and users who click on them are not wasted. ClickMagick performs several critical functions to improve your online marketing strategies.
Without addressing the key features of ClickMagick, we can’t begin to discuss the other important aspects of ClickMagick. You can do this by using their tracking ID system. This allows you to create unique hyperlinks to track where and how they were used.
This is especially useful if you’re running multiple call-to-action items on your website or if you are running different content over a variety of domains. You can use the same URL affiliate but attach custom IDs to know which traffic source contributes to which conversions. This will help you identify strengths and weaknesses in your content strategy. It can also be used to assist in identifying consumer flows regarding how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This is especially important for business owners and marketing affiliates looking to improve the traffic to a website but is experiencing a ton of bot traffic. Any online entrepreneur would know how annoying bot traffic is. It inflates your traffic metrics and gives you a false sense of performance. ClickMagick allows you to ensure that your ads are getting real traffic.
Create Customer Lead and Conversion Values
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Marketers assign values to each step in order to accurately determine the value of each funnel in the customer journey. ClickMagick adhered to this thinking and added a feature within its platform that allows users to assign numerical values to better understand the profitability and overall usefulness of each lead/conversion.
This aspect of ClickMagick is fascinating. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. You might have your URL link point the user to the website, but you later discover that you don’t have the code. To track the conversion, you can’t enter a suitable pixels.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. When a user clicks your URL, and they’re about to be directed to the pixel-less website, ClickMagick inserts a low-data blank HTML between the user and the webpage, adding a tracking pixel workaround that’s surprisingly simple if you think about it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
Here is a fascinating aspect of ClickMagick that will surely get some of the marketers in the readership to either pinch themselves with excitement or furrow their brows at the possibility of this happening regularly.
A call-to action is a button or feature that calls attention to the user and indicates the desired action (hence, the “call”) aspect of a website. Unfortunately, some websites are a bit dull on the marketing side, so ClickMagick helps spice things up by adding a feature to personally add a customer call-to-action on top of the web page your link directs to. This could be in the form a countdown or a banner for a limited time, as well as other marketing signals that you might see on high-traffic sites.
Sometimes your user needs a little nudge for conversion, so having a big banner indicating the good of the deal might do the trick.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. Still, you’re avoiding any inefficiencies along the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick offers an automated feature that will notify the user if any links in their content are unavailable. This feature can help you to manage your money and prevent paid traffic from ending up on dead sites. The last thing you want is to send hundreds of dollars of ad money down a link that is suddenly just not available anymore.
Create Split Tests
Starting a new marketing strategy is never a simple process. To get the right mix of content, it will take different iterations. These differences may be as small as changing the header or placing a banner. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. Tracking Soloads With ClickMagick
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
How Much is ClickMagick
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. They have three plans available for all would-be users: the Starter, the Standard, and the Pro plan. Tracking Soloads With ClickMagick
The Starter plan comes in at $37 a month for use, ideal for a new online marketer who has a limited budget but wants to explore the capabilities of a click tracker. ClickMagick offers funnel tracking and support to its users. You can track up to 10,000 clicks per month, and you can monitor all conversions.
The Standard plan is the most popular for users looking to expand their online business. You can 100,000 clicks a month with unlimited conversions and their full tracking suite across different devices and social media platforms. ClickMagick offers live support and traffic courses, and you can collaborate with up 3 other team members. All this comes at a slightly heavier $77 a month. Tracking Soloads With ClickMagick
The Pro plan is a very expensive $197 per month. However, they try to make it worthwhile. Unlimited tracking, custom domains, and team accounts allow you to get as many as 1,000,000 clicks per month. You can even avail of their “Done for You” support, which includes all the help you get from the Standard plan and doubles as an online marketing concierge. You can request their ongoing support on your behalf and make it more efficient for your brand.
Click tracking is certainly not the most well-known topic out there. ClickMagick is a great platform for digital marketing if you are a skilled marketer. It combines the capabilities of many other trackers in the market while adding dedicated support and extra features to bring your business to the next level. Tracking Soloads With ClickMagick
It is not cheap to use the platform, $77 is not a small amount these days. However, it can be considered an investment by those who are serious about growing their businesses beyond word-of mouth and through actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Frequently Asked Questions
Tracking Soloads With ClickMagick
Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There is no cookie-cutter answer for what you might or might not need to propel your business online. ClickMagick is an option that you can explore, but there are some indicators.
Let’s say you are an affiliate marketer or do heavy digital marketing work as a job. In that case, you definitely have an idea of what ClickMagick does, so it will be up to you if the potential benefits of using such a platform outweigh its costs. After all, there is a 14-day free trial you can make use of, so there is little barrier to entry when it comes to giving the program a try, at least.
How Are Ads Tracked?
Ads are mainly tracked through affiliate URLs and advertising pixels. Many marketers are still unfamiliar with the concept of a “pixel”.
To put it simply, a pixel is a small line of code that generates a tiny graphic– 1×1 pixel to be exact– that you place on a landing page to track a user’s actions on it. A pixel can be used to track where the user is from as well as any other actions they may have done on the site. This pixel has been an integral part of online marketing for quite some time. With every advancement in internet services, its capabilities continue to expand.
How do I cancel my ClickMagick account?
There will be some of you who may not fully enjoy the experience they get out of ClickMagick. Worry not, as you are free to cancel your ClickMagick account at any time. Go to the Billing Page under your account menu and click “Cancel my Account.”
This will cancel your account, effectively removing access to the platform after the expiration of your subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Ensure you export your data safely using the Data Exporter tool in the Tools menu.