Online marketing could be the gateway to your next big business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
Suffice to say, keeping track of all these moving parts online can get very tricky. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. This could be your next marketing partner. ClickMagick is a quick review.
Before you go on, you may want to watch this video by Nick Arapkiles on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review.
What is ClickMagick? Patrick Kelly, Founder & Ceo ClickMagick
ClickMagick is well-known to those who are familiar with online marketing. We have given a brief introduction. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is used most often in affiliate marketing. A user (or a group of users) discusses and promotes brands online in partnership with a company or online store. They write about the said product online and include links for purchase on it. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
This is a simple arrangement that recalls how businesses used to advertise before. Still, now users are more incentivized to generate positive word-of-mouth regarding products online. Since then, the concept has become more complex. You can have several different pieces of content across other websites and platforms that share the same affiliate link. These cases can make it difficult to determine which content is producing the highest returns for your brand and you.
ClickMagick makes this possible by collating these links and tracking which sources of traffic are most likely to convert. More than that, ClickMagick also has a suite of advanced features to help you monitor the performance and even improve the capabilities of your links moving forward.
Who Started It?
ClickMagick was started by Patrick Kelly in 2014. He’s been working for 26 years now as a digital marketer. He has earned millions of dollars for clients and affiliate marketing.
ClickMagick has allowed him to condense his ability track down consumer paths and converts into a platform he can share. Kelly has promised to keep the platform updated with new features. For the past seven years, he has done this every month.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s find out what it can do for online marketers.
What can ClickMagick do for my business?
ClickMagick’s functionality can be used for a variety of purposes by its customers. Although ClickMagick was designed for Affiliate Marketing, it can be used by many businesses to assess your website’s traffic quality. This includes bloggers who want to increase genuine traffic to their website, marketing agencies looking to better track down leads and conversions, and even online businesses exchanging traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. ClickMagick performs several critical functions to improve your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. It is possible to use the same URL affiliate, but attach unique IDs to determine which traffic source contributed to which conversions. Not only does this help you indicate strengths and weaknesses within your overall content strategy, but it can also aid in adequately identifying consumer flows in regards to how they use your links.
ClickMagick includes an integrated authenticity and quality check to show how authentic the traffic to your URL. This feature is particularly important for marketing affiliates and business owners who want to increase traffic to their website, but are experiencing excessive bot traffic. Any online entrepreneur would know how annoying bot traffic is. It inflates your traffic metrics and gives you a false sense of performance. ClickMagick allows you to ensure that your ads are getting real traffic.
Create Customer Lead and Conversion Values
Conversion values are an essential part of online marketing. Although it is often forgotten, they are vital to the success of any marketing strategy. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Some marketers assign values to each step to properly ascertain the value that each funnel in the customer journey is worth. ClickMagick echoed this thought and created a feature in its platform that allows users assign numerical values to each lead/conversion to help them better understand their profitability and overall utility.
This aspect of ClickMagick is fascinating. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. To track the conversion, you can’t enter a suitable pixels.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. ClickMagick inserts a low data blank HTML between the user’s browser and the website to track the user’s click. This is a simple tracking pixel solution that can be quite straightforward if you look at it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
ClickMagick has a unique aspect that will make marketers swoon with delight or furrow their eyebrows at the thought of such a thing happening often.
A call-to-action is usually an eye-catching button or feature on a website that indicates to a user the following desirable action (hence the “call” aspect). Unfortunately, some websites are a bit dull on the marketing side, so ClickMagick helps spice things up by adding a feature to personally add a customer call-to-action on top of the web page your link directs to. This can be in the form of a countdown, a limited-time banner, and other standard marketing signals you see on high-traffic websites.
Sometimes your user needs a little nudge for conversion, so having a big banner indicating the good of the deal might do the trick.
ClickMagick is big on ad tracking and ensures that you’re not just following the customer journey. Still, you’re avoiding any inefficiencies along the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick has an automated feature that informs the platform user if any of the current links on their content are down for some reason. This feature can help you to manage your money and prevent paid traffic from ending up on dead sites. It is not a good idea to spend hundreds of dollars on a link that suddenly is no longer available.
Create Split Tests
It is not easy to start a new marketing strategy. To get the right mix of content, it will take different iterations. These differences may be as small as changing the header or placing a banner. Still, it can all help in influencing your visitors to go further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is a great way to optimize your webpage for content delivery and conversion. Patrick Kelly, Founder & Ceo ClickMagick
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. These can all be tracked and verified via ClickMagick’s service.
How Much is ClickMagick
ClickMagick is not the only service that has a high price. They have three plans available for all would-be users: the Starter, the Standard, and the Pro plan. Patrick Kelly, Founder & Ceo ClickMagick
The Starter plan costs $37 per month and is ideal for new online marketers who have a tight budget but want to learn more about click tracking. You get to track up to 10,000 clicks a month and monitor all conversions with this, as well as enjoy some of the funnel tracking and online support that ClickMagick has for its users.
The Standard plan is the most popular for users looking to expand their online business. With unlimited conversions, 100,000 clicks per month and full tracking across all devices and social media platforms, the Standard plan is the best option. You can also collaborate with up to 3 team members and access ClickMagick’s traffic courses and live support. All of this comes at a slightly higher $77 per month. Patrick Kelly, Founder & Ceo ClickMagick
The Pro plan is a very expensive $197 per month. However, they try to make it worthwhile. You can get up to 1 million clicks a month with unlimited tracking, team accounts, and custom domains. You can also avail their “Done for You”, which includes all the support you receive from the Standard plan, as well as doubles up as an online marketing concierge. You can request their ongoing support on your behalf and make it more efficient for your brand.
It’s not the most popular topic in online marketing, but click tracking is. For those well-versed in online marketing, it’s easy to see why ClickMagick is such a good platform for your digital marketing needs. It offers the same capabilities as many other trackers on the market, but with dedicated support and additional features that will help you take your business to the next level. Patrick Kelly, Founder & Ceo ClickMagick
It is not cheap to use the platform, $77 is not a small amount these days. However, it can be considered an investment by those who are serious about growing their businesses beyond word-of mouth and through actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Frequently Asked Questions
Patrick Kelly, Founder & Ceo ClickMagick
Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. ClickMagick is an option that you can explore, but there are some indicators.
Suppose you’re working in affiliate marketing or do heavy digital marketing as a career. You will have a good idea of ClickMagick’s capabilities, and you can decide if the benefits outweigh the costs. After all, there is a 14-day free trial you can make use of, so there is little barrier to entry when it comes to giving the program a try, at least.
How are ads tracked?
Affiliate URLs and advertising pixels are the main means of tracking ads. While we discussed URL tracking plenty, the concept of a pixel still evades many marketers out there.
A pixel is simply a line of code that creates a small graphic (1×1 pixels) that you place on a landing webpage to track the user’s actions. A pixel can be used to track where the user is from as well as any other actions they may have done on the site. This pixel has been an integral part of online marketing for quite some time. With every advancement in internet services, its capabilities continue to expand.
How do I cancel my ClickMagick account?
Some people may not enjoy ClickMagick as much as others. You can cancel your ClickMagick Account at any time. Go to the Billing Page under your account menu and click “Cancel my Account.”
This will cancel your account, effectively removing access to the platform after the expiration of your subscription period. However, once the period expires, all data associated with your account will be deleted. Ensure you export your data safely using the Data Exporter tool in the Tools menu.