Online marketing could open the door to your next major business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
It’s not difficult to keep track of all the moving parts online. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. This could be your next marketing partner. ClickMagick is a quick review.
Before you continue, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
What is ClickMagick? ClickMagick Tutorial
Those familiar with online marketing will already know what ClickMagick does based on the short introduction we gave it above. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is used most often in affiliate marketing. This is where a user or group of users promotes brands online. They post about the product online, and provide links to purchase. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
It’s a relatively simple setup that harkens back to how businesses were advertised before. Still, now users are more incentivized to generate positive word-of-mouth regarding products online. Since then, the concept has become more complex. You can have several different pieces of content across other websites and platforms that share the same affiliate link. It can be hard to see what content is generating the most returns for you and your brand in these cases.
ClickMagick makes this possible by collating these links and tracking which sources of traffic are most likely to convert. More than that, ClickMagick also has a suite of advanced features to help you monitor the performance and even improve the capabilities of your links moving forward.
Who Started It?
ClickMagick was started by Patrick Kelly in 2014. He’s been working for 26 years now as a digital marketer. He has generated millions in dollars of revenue for clients and affiliate marketers.
ClickMagick has allowed him to condense his ability track down consumer paths and converts into a platform he can share. Mr. Kelly promises to continually update the platform with new features. For the past seven years, he has done this every month.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s find out what it can do for online marketers.
What Can ClickMagick Do For My Business?
ClickMagick’s functionality fits a wide range of uses for its customers. Though ClickMagick was done with Affiliate Marketing in mind, many different businesses can benefit from assessing your website’s quality of traffic. This applies to bloggers looking to increase traffic to their websites, as well as marketing agencies who are trying to track down leads and converts more effectively, and online businesses that exchange traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. Below are some of the critical functions that ClickMagick does to make a difference in your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. It is possible to use the same URL affiliate, but attach unique IDs to determine which traffic source contributed to which conversions. Not only does this help you indicate strengths and weaknesses within your overall content strategy, but it can also aid in adequately identifying consumer flows in regards to how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This is especially important for business owners and marketing affiliates looking to improve the traffic to a website but is experiencing a ton of bot traffic. Bot traffic can be frustrating for online entrepreneurs. It inflates your traffic metrics and gives you a false sense of performance. With ClickMagick, if you pay for ads, you can ensure that you’re getting genuine traffic for your money.
Develop customer leads and convert customers
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you have some links in place, you can start to experiment with consumer funnels to find ways to maximize each step of the journey.
Some marketers assign values to each step to properly ascertain the value that each funnel in the customer journey is worth. ClickMagick adhered to this thinking and added a feature within its platform that allows users to assign numerical values to better understand the profitability and overall usefulness of each lead/conversion.
This is a fascinating aspect of ClickMagick. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. To track the conversion, you can’t enter a suitable pixels.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. ClickMagick inserts a low data blank HTML between the user’s browser and the website to track the user’s click. This is a simple tracking pixel solution that can be quite straightforward if you look at it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
Here is a fascinating aspect of ClickMagick that will surely get some of the marketers in the readership to either pinch themselves with excitement or furrow their brows at the possibility of this happening regularly.
A call-to action is a button or feature that calls attention to the user and indicates the desired action (hence, the “call”) aspect of a website. Unfortunately, some websites are a bit dull on the marketing side, so ClickMagick helps spice things up by adding a feature to personally add a customer call-to-action on top of the web page your link directs to. This can be in the form of a countdown, a limited-time banner, and other standard marketing signals you see on high-traffic websites.
Sometimes your user needs a little nudge for conversion, so having a big banner indicating the good of the deal might do the trick.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. You can avoid inefficiencies by tracking every step of the way. Often affiliate links go dead for some reasons– server issues, website migration, or even maintenance– and yet these things can spell doom for you and your business.
ClickMagick offers an automated feature that will notify the user if any links in their content are unavailable. This can help you manage your funds and avoid any paid traffic ending up on dead websites. The last thing you want is to send hundreds of dollars of ad money down a link that is suddenly just not available anymore.
Create Split Tests
Starting a new marketing strategy is never a simple process. To get the right mix of content, it will take different iterations. Sometimes these differences can be as minuscule as the placement of a banner or changing a header. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. ClickMagick Tutorial
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
ClickMagick: How Much?
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. They have three plans available for all would-be users: the Starter, the Standard, and the Pro plan. ClickMagick Tutorial
The Starter plan costs $37 per month and is ideal for new online marketers who have a tight budget but want to learn more about click tracking. ClickMagick offers funnel tracking and support to its users. You can track up to 10,000 clicks per month, and you can monitor all conversions.
The Standard plan is the most popular for users looking to expand their online business. You can 100,000 clicks a month with unlimited conversions and their full tracking suite across different devices and social media platforms. ClickMagick offers live support and traffic courses, and you can collaborate with up 3 other team members. All of this comes at a slightly higher $77 per month. ClickMagick Tutorial
Lastly, they have their Pro plan, which comes at a really heavy $197 per month, but they do try to make it worth your while. You can get up to 1 million clicks a month with unlimited tracking, team accounts, and custom domains. You can also avail their “Done for You”, which includes all the support you receive from the Standard plan, as well as doubles up as an online marketing concierge. Your requests can simply be made on their ongoing work on your end and more effective for your brand.
Click tracking is certainly not the most well-known topic out there. ClickMagick is a great platform for digital marketing if you are a skilled marketer. It offers the same capabilities as many other trackers on the market, but with dedicated support and additional features that will help you take your business to the next level. ClickMagick Tutorial
Though it isn’t necessarily cheap to get the most out of the platform– $77 isn’t a small number these days– it can be seen as an investment for those really serious about growing their business beyond just word-of-mouth and through some actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Most Frequently Asked Questions
Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. Still, there are indicators to see whether ClickMagick may be a viable avenue to explore.
Let’s say you are an affiliate marketer or do heavy digital marketing work as a job. In that case, you definitely have an idea of what ClickMagick does, so it will be up to you if the potential benefits of using such a platform outweigh its costs. You can get a 14-day trial for free, so it is easy to give the program a shot.
How are ads tracked?
Ads are mainly tracked through affiliate URLs and advertising pixels. While we discussed URL tracking plenty, the concept of a pixel still evades many marketers out there.
A pixel is simply a line of code that creates a small graphic (1×1 pixels) that you place on a landing webpage to track the user’s actions. A pixel can be used to track where the user is from as well as any other actions they may have done on the site. It’s been a cornerstone of online marketing for a while now. With every advancement in internet services, its capabilities continue to expand.
How do I cancel my ClickMagick account?
Some people may not enjoy ClickMagick as much as others. You can cancel your ClickMagick Account at any time. Go to the Billing Page under your account menu and click “Cancel my Account.”
This will cancel your account, effectively removing access to the platform after the expiration of your subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Ensure you export your data safely using the Data Exporter tool in the Tools menu.