Online marketing could be the gateway to your next big business boom. However, it is important to fully understand the role of each component of a digital marketing strategy.
Suffice to say, keeping track of all these moving parts online can get very tricky. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. Is this your next marketing partner? ClickMagick is a quick review.
Before you continue, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of ClickMagick.
What is ClickMagick? ClickMagick Logo Png
Those familiar with online marketing will already know what ClickMagick does based on the short introduction we gave it above. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is most commonly used in affiliate marketing. This is where a user or group of users promotes brands online. They post about the product online, and provide links to purchase. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
It’s a relatively simple setup that harkens back to how businesses were advertised before. Despite this, users are now more motivated to spread positive word-of mouth about products online. Since then, the concept has become more complex. You can have several different pieces of content across other websites and platforms that share the same affiliate link. It can be hard to see what content is generating the most returns for you and your brand in these cases.
ClickMagick helps here by collating all these links and tracking the different sources of traffic drawn to convert. More than that, ClickMagick also has a suite of advanced features to help you monitor the performance and even improve the capabilities of your links moving forward.
Who Started It?
Patrick Kelly founded ClickMagick in 2014. Since 2014, he has been a digital marketer for over 26 years. He has generated millions in dollars of revenue for clients and affiliate marketers.
ClickMagick has allowed him to condense his ability track down consumer paths and converts into a platform he can share. Kelly has promised to keep the platform updated with new features. For the past seven years, he has done this every month.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s find out what it can do for online marketers.
What can ClickMagick do for my business?
ClickMagick’s functionality can be used for a variety of purposes by its customers. Although ClickMagick was designed for Affiliate Marketing, it can be used by many businesses to assess your website’s traffic quality. This applies to bloggers looking to increase traffic to their websites, as well as marketing agencies who are trying to track down leads and converts more effectively, and online businesses that exchange traffic.
ClickMagick is the heart of the matter. It ensures that both your links and users who click on them are not wasted. Below are some of the critical functions that ClickMagick does to make a difference in your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. You can use the same URL affiliate but attach custom IDs to know which traffic source contributes to which conversions. This will help you identify strengths and weaknesses in your content strategy. It can also be used to assist in identifying consumer flows regarding how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This feature is particularly important for marketing affiliates and business owners who want to increase traffic to their website, but are experiencing excessive bot traffic. Any online entrepreneur would know how annoying bot traffic is. It inflates your traffic metrics and gives you a false sense of performance. ClickMagick allows you to ensure that your ads are getting real traffic.
Create Customer Lead and Conversion Values
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Marketers assign values to each step in order to accurately determine the value of each funnel in the customer journey. ClickMagick adhered to this thinking and added a feature within its platform that allows users to assign numerical values to better understand the profitability and overall usefulness of each lead/conversion.
This is a fascinating aspect of ClickMagick. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. You can’t input a suitable pixel to fully track that conversion.
With ClickMagick, they’ve found a workaround by essentially inserting an invisible tracker within the consumer funnel. ClickMagick inserts a low data blank HTML between the user’s browser and the website to track the user’s click. This is a simple tracking pixel solution that can be quite straightforward if you look at it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
Here is a fascinating aspect of ClickMagick that will surely get some of the marketers in the readership to either pinch themselves with excitement or furrow their brows at the possibility of this happening regularly.
A call-to-action is usually an eye-catching button or feature on a website that indicates to a user the following desirable action (hence the “call” aspect). Unfortunately, some websites are a bit dull on the marketing side, so ClickMagick helps spice things up by adding a feature to personally add a customer call-to-action on top of the web page your link directs to. This could be in the form a countdown or a banner for a limited time, as well as other marketing signals that you might see on high-traffic sites.
Sometimes your user needs a little nudge for conversion, so having a big banner indicating the good of the deal might do the trick.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. You can avoid inefficiencies by tracking every step of the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick has an automated feature that informs the platform user if any of the current links on their content are down for some reason. This feature can help you to manage your money and prevent paid traffic from ending up on dead sites. The last thing you want is to send hundreds of dollars of ad money down a link that is suddenly just not available anymore.
Create Split Tests
Starting a new marketing strategy is never a simple process. To get the right mix of content, it will take different iterations. These differences may be as small as changing the header or placing a banner. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. ClickMagick Logo Png
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
How Much is ClickMagick
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. They have three plans available for all would-be users: the Starter, the Standard, and the Pro plan. ClickMagick Logo Png
The Starter plan comes in at $37 a month for use, ideal for a new online marketer who has a limited budget but wants to explore the capabilities of a click tracker. You get to track up to 10,000 clicks a month and monitor all conversions with this, as well as enjoy some of the funnel tracking and online support that ClickMagick has for its users.
The Standard plan is probably the most popular one for the average user looking to grow their online business. With unlimited conversions, 100,000 clicks per month and full tracking across all devices and social media platforms, the Standard plan is the best option. ClickMagick offers live support and traffic courses, and you can collaborate with up 3 other team members. All this comes at a slightly heavier $77 a month. ClickMagick Logo Png
Lastly, they have their Pro plan, which comes at a really heavy $197 per month, but they do try to make it worth your while. Unlimited tracking, custom domains, and team accounts allow you to get as many as 1,000,000 clicks per month. You can even avail of their “Done for You” support, which includes all the help you get from the Standard plan and doubles as an online marketing concierge. Your requests can simply be made on their ongoing work on your end and more effective for your brand.
It’s not the most popular topic in online marketing, but click tracking is. For those well-versed in online marketing, it’s easy to see why ClickMagick is such a good platform for your digital marketing needs. It combines the capabilities of many other trackers in the market while adding dedicated support and extra features to bring your business to the next level. ClickMagick Logo Png
Though it isn’t necessarily cheap to get the most out of the platform– $77 isn’t a small number these days– it can be seen as an investment for those really serious about growing their business beyond just word-of-mouth and through some actual web traffic. ClickMagick offers a free 14-day trial to anyone who has the funds or is already managing a marketing budget.
Frequently Asked Questions
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Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There is no cookie-cutter answer for what you might or might not need to propel your business online. ClickMagick is an option that you can explore, but there are some indicators.
Suppose you’re working in affiliate marketing or do heavy digital marketing as a career. You will have a good idea of ClickMagick’s capabilities, and you can decide if the benefits outweigh the costs. After all, there is a 14-day free trial you can make use of, so there is little barrier to entry when it comes to giving the program a try, at least.
How Are Ads Tracked?
Affiliate URLs and advertising pixels are the main means of tracking ads. Many marketers are still unfamiliar with the concept of a “pixel”.
To put it simply, a pixel is a small line of code that generates a tiny graphic– 1×1 pixel to be exact– that you place on a landing page to track a user’s actions on it. Using a pixel allows you to monitor where the user originated from and other activities that the user may have taken on the website. It’s been a cornerstone of online marketing for a while now. With every advancement in internet services, its capabilities continue to expand.
How Do I Cancel My ClickMagick Account?
There will be some of you who may not fully enjoy the experience they get out of ClickMagick. You can cancel your ClickMagick Account at any time. Simply go to your Billing Page in the account menu and click “Cancel My Account.”
This will cancel your account, effectively removing access to the platform after the expiration of your subscription period. However, once the period expires, all data associated with your account will be deleted. Use the Data Exporter tool from the Tools menu to export your data securely.