Online marketing could be the gateway to your next big business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
Suffice to say, keeping track of all these moving parts online can get very tricky. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. Is this your next marketing partner? ClickMagick is a quick review.
Before you go on, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review of ClickMagick.
What is ClickMagick? ClickMagick Acroynm
ClickMagick is well-known to those who are familiar with online marketing. We have given a brief introduction. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is used most often in affiliate marketing. A user (or a group of users) discusses and promotes brands online in partnership with a company or online store. They post about the product online, and provide links to purchase. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
It’s a relatively simple setup that harkens back to how businesses were advertised before. Despite this, users are now more motivated to spread positive word-of mouth about products online. The concept has since developed some complexity. You can have several different pieces of content across other websites and platforms that share the same affiliate link. These cases can make it difficult to determine which content is producing the highest returns for your brand and you.
ClickMagick helps here by collating all these links and tracking the different sources of traffic drawn to convert. ClickMagick offers more than just this, ClickMagick has advanced features that allow you to monitor and improve the performance of your links.
Who started it?
Patrick Kelly founded ClickMagick in 2014. He’s been working for 26 years now as a digital marketer. He has earned millions of dollars for clients and affiliate marketing.
With ClickMagick, he has condensed his ability to track down the consumer pathways and conversions into a platform that he can share. Kelly has promised to keep the platform updated with new features. For the past seven years, he has done this every month.
ClickMagick is bold and has serious talent backing it. Let’s find out what it can do for online marketers.
What can ClickMagick do for my business?
ClickMagick’s functionality fits a wide range of uses for its customers. Although ClickMagick was designed for Affiliate Marketing, it can be used by many businesses to assess your website’s traffic quality. This applies to bloggers looking to increase traffic to their websites, as well as marketing agencies who are trying to track down leads and converts more effectively, and online businesses that exchange traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. Below are some of the critical functions that ClickMagick does to make a difference in your online marketing strategies.
Without addressing the key features of ClickMagick, we can’t begin to discuss the other important aspects of ClickMagick. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. It is possible to use the same URL affiliate, but attach unique IDs to determine which traffic source contributed to which conversions. Not only does this help you indicate strengths and weaknesses within your overall content strategy, but it can also aid in adequately identifying consumer flows in regards to how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This feature is particularly important for marketing affiliates and business owners who want to increase traffic to their website, but are experiencing excessive bot traffic. Bot traffic can be frustrating for online entrepreneurs. Bot traffic can inflate your traffic metrics and give you a false perception of performance. ClickMagick allows you to ensure that your ads are getting real traffic.
Create Customer Lead and Conversion Values
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Marketers assign values to each step in order to accurately determine the value of each funnel in the customer journey. ClickMagick echoed this thought and created a feature in its platform that allows users assign numerical values to each lead/conversion to help them better understand their profitability and overall utility.
This is a fascinating aspect of ClickMagick. It has to do with the old issue of tracking affiliate conversions on websites you don’t necessarily own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. You can’t input a suitable pixel to fully track that conversion.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. When a user clicks your URL, and they’re about to be directed to the pixel-less website, ClickMagick inserts a low-data blank HTML between the user and the webpage, adding a tracking pixel workaround that’s surprisingly simple if you think about it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
Here is a fascinating aspect of ClickMagick that will surely get some of the marketers in the readership to either pinch themselves with excitement or furrow their brows at the possibility of this happening regularly.
A call-to action is a button or feature that calls attention to the user and indicates the desired action (hence, the “call”) aspect of a website. Unfortunately, some websites are a bit dull on the marketing side, so ClickMagick helps spice things up by adding a feature to personally add a customer call-to-action on top of the web page your link directs to. This can be in the form of a countdown, a limited-time banner, and other standard marketing signals you see on high-traffic websites.
Sometimes your user needs a little nudge for conversion, so having a big banner indicating the good of the deal might do the trick.
ClickMagick is big on ad tracking and ensures that you’re not just following the customer journey. You can avoid inefficiencies by tracking every step of the way. Often affiliate links go dead for some reasons– server issues, website migration, or even maintenance– and yet these things can spell doom for you and your business.
ClickMagick offers an automated feature that will notify the user if any links in their content are unavailable. This can help you manage your funds and avoid any paid traffic ending up on dead websites. The last thing you want is to send hundreds of dollars of ad money down a link that is suddenly just not available anymore.
Create Split Tests
Starting a new marketing strategy is never a simple process. To get the right mix of content, it will take different iterations. Sometimes these differences can be as minuscule as the placement of a banner or changing a header. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. ClickMagick Acroynm
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
ClickMagick: How Much?
ClickMagick is not the only service that has a high price. They have three plans available for all would-be users: the Starter, the Standard, and the Pro plan. ClickMagick Acroynm
The Starter plan costs $37 per month and is ideal for new online marketers who have a tight budget but want to learn more about click tracking. You get to track up to 10,000 clicks a month and monitor all conversions with this, as well as enjoy some of the funnel tracking and online support that ClickMagick has for its users.
The Standard plan is the most popular for users looking to expand their online business. With unlimited conversions, 100,000 clicks per month and full tracking across all devices and social media platforms, the Standard plan is the best option. You can also collaborate with up to 3 team members and access ClickMagick’s traffic courses and live support. All this comes at a slightly heavier $77 a month. ClickMagick Acroynm
The Pro plan is a very expensive $197 per month. However, they try to make it worthwhile. Unlimited tracking, custom domains, and team accounts allow you to get as many as 1,000,000 clicks per month. You can even avail of their “Done for You” support, which includes all the help you get from the Standard plan and doubles as an online marketing concierge. Your requests can simply be made on their ongoing work on your end and more effective for your brand.
It’s not the most popular topic in online marketing, but click tracking is. ClickMagick is a great platform for digital marketing if you are a skilled marketer. It offers the same capabilities as many other trackers on the market, but with dedicated support and additional features that will help you take your business to the next level. ClickMagick Acroynm
It is not cheap to use the platform, $77 is not a small amount these days. However, it can be considered an investment by those who are serious about growing their businesses beyond word-of mouth and through actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Most Frequently Asked Questions
Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. Still, there are indicators to see whether ClickMagick may be a viable avenue to explore.
Suppose you’re working in affiliate marketing or do heavy digital marketing as a career. You will have a good idea of ClickMagick’s capabilities, and you can decide if the benefits outweigh the costs. After all, there is a 14-day free trial you can make use of, so there is little barrier to entry when it comes to giving the program a try, at least.
How are ads tracked?
Ads are mainly tracked through affiliate URLs and advertising pixels. Many marketers are still unfamiliar with the concept of a “pixel”.
To put it simply, a pixel is a small line of code that generates a tiny graphic– 1×1 pixel to be exact– that you place on a landing page to track a user’s actions on it. Using a pixel allows you to monitor where the user originated from and other activities that the user may have taken on the website. This pixel has been an integral part of online marketing for quite some time. With every advancement in internet services, its capabilities continue to expand.
How do I cancel my ClickMagick account?
There will be some of you who may not fully enjoy the experience they get out of ClickMagick. You can cancel your ClickMagick Account at any time. Go to the Billing Page under your account menu and click “Cancel my Account.”
Doing this will cancel your account and effectively end your access to the platform at the end of your current subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Use the Data Exporter tool from the Tools menu to export your data securely.