Online marketing could be the gateway to your next big business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
It’s not difficult to keep track of all the moving parts online. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. Is this your next marketing partner? ClickMagick is a quick review.
Before you continue, you may want to watch this video by Nick Arapkiles on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review of ClickMagick.
What is ClickMagick? Bing Ads ClickMagick
Those familiar with online marketing will already know what ClickMagick does based on the short introduction we gave it above. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is most commonly used in affiliate marketing. This is where a user or group of users promotes brands online. They post about the product online, and provide links to purchase. A user can be convinced to buy through an affiliate link, which is what industry professionals call a “affiliate” link. The original author of the article receives a commission for any sales.
This is a simple arrangement that recalls how businesses used to advertise before. Still, now users are more incentivized to generate positive word-of-mouth regarding products online. The concept has since developed some complexity. Multiple pieces of content can be shared on different websites or platforms. It can be hard to see what content is generating the most returns for you and your brand in these cases.
ClickMagick helps here by collating all these links and tracking the different sources of traffic drawn to convert. ClickMagick offers more than just this, ClickMagick has advanced features that allow you to monitor and improve the performance of your links.
Who started it?
Patrick Kelly founded ClickMagick in 2014. Since 2014, he has been a digital marketer for over 26 years. He has generated millions in dollars of revenue for clients and affiliate marketers.
With ClickMagick, he has condensed his ability to track down the consumer pathways and conversions into a platform that he can share. Kelly has promised to keep the platform updated with new features. He has consistently done so every month for the past 7 years.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s find out what it can do for online marketers.
What Can ClickMagick Do For My Business?
ClickMagick’s functionality fits a wide range of uses for its customers. Though ClickMagick was done with Affiliate Marketing in mind, many different businesses can benefit from assessing your website’s quality of traffic. This applies to bloggers looking to increase traffic to their websites, as well as marketing agencies who are trying to track down leads and converts more effectively, and online businesses that exchange traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. Below are some of the critical functions that ClickMagick does to make a difference in your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. It is possible to use the same URL affiliate, but attach unique IDs to determine which traffic source contributed to which conversions. This will help you identify strengths and weaknesses in your content strategy. It can also be used to assist in identifying consumer flows regarding how they use your links.
ClickMagick includes an integrated authenticity and quality check to show how authentic the traffic to your URL. This feature is particularly important for marketing affiliates and business owners who want to increase traffic to their website, but are experiencing excessive bot traffic. Any online entrepreneur would know how annoying bot traffic is. Bot traffic can inflate your traffic metrics and give you a false perception of performance. With ClickMagick, if you pay for ads, you can ensure that you’re getting genuine traffic for your money.
Create Customer Lead and Conversion Values
Conversion values are an essential part of online marketing. Although it is often forgotten, they are vital to the success of any marketing strategy. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Some marketers assign values to each step to properly ascertain the value that each funnel in the customer journey is worth. ClickMagick echoed this thought and created a feature in its platform that allows users assign numerical values to each lead/conversion to help them better understand their profitability and overall utility.
This is a fascinating aspect of ClickMagick. It has to do with the old issue of tracking affiliate conversions on websites you don’t necessarily own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. You can’t input a suitable pixel to fully track that conversion.
With ClickMagick, they’ve found a workaround by essentially inserting an invisible tracker within the consumer funnel. When a user clicks your URL, and they’re about to be directed to the pixel-less website, ClickMagick inserts a low-data blank HTML between the user and the webpage, adding a tracking pixel workaround that’s surprisingly simple if you think about it.
No longer will you have lost pixel attributions and dead links; ClickMagick supplies you with the literal magic to complete the customer journey.
Here is a fascinating aspect of ClickMagick that will surely get some of the marketers in the readership to either pinch themselves with excitement or furrow their brows at the possibility of this happening regularly.
A call-to-action is usually an eye-catching button or feature on a website that indicates to a user the following desirable action (hence the “call” aspect). ClickMagick adds a feature that allows you to add a customer call to action to any page linked to by your link. Unfortunately, not all websites are as creative on the marketing side. This could be in the form a countdown or a banner for a limited time, as well as other marketing signals that you might see on high-traffic sites.
Sometimes, a banner with big words describing the benefits of the deal can be enough to get your user to convert.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. You can avoid inefficiencies by tracking every step of the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick offers an automated feature that will notify the user if any links in their content are unavailable. This can help you manage your funds and avoid any paid traffic ending up on dead websites. The last thing you want is to send hundreds of dollars of ad money down a link that is suddenly just not available anymore.
It is not easy to start a new marketing strategy. To get the right mix of content, it will take different iterations. Sometimes these differences can be as minuscule as the placement of a banner or changing a header. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. Bing Ads ClickMagick
You can even choose how to balance the traffic so you can quickly see how different-sized audiences react to changes on web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
ClickMagick: How Much?
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. ClickMagick offers three plans for potential users: the Starter plan, Standard plan, and Pro plan. Bing Ads ClickMagick
The Starter plan costs $37 per month and is ideal for new online marketers who have a tight budget but want to learn more about click tracking. You get to track up to 10,000 clicks a month and monitor all conversions with this, as well as enjoy some of the funnel tracking and online support that ClickMagick has for its users.
The Standard plan is the most popular for users looking to expand their online business. With unlimited conversions, 100,000 clicks per month and full tracking across all devices and social media platforms, the Standard plan is the best option. You can also collaborate with up to 3 team members and access ClickMagick’s traffic courses and live support. All of this comes at a slightly higher $77 per month. Bing Ads ClickMagick
The Pro plan is a very expensive $197 per month. However, they try to make it worthwhile. You can get up to 1 million clicks a month with unlimited tracking, team accounts, and custom domains. You can even avail of their “Done for You” support, which includes all the help you get from the Standard plan and doubles as an online marketing concierge. You can request their ongoing support on your behalf and make it more efficient for your brand.
Click tracking is certainly not the most well-known topic out there. ClickMagick is a great platform for digital marketing if you are a skilled marketer. It offers the same capabilities as many other trackers on the market, but with dedicated support and additional features that will help you take your business to the next level. Bing Ads ClickMagick
It is not cheap to use the platform, $77 is not a small amount these days. However, it can be considered an investment by those who are serious about growing their businesses beyond word-of mouth and through actual web traffic. ClickMagick offers a free 14-day trial to anyone who has the funds or is already managing a marketing budget.
Most Frequently Asked Questions
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Do I Need ClickMagick?
It’s hard to say whether a person needs a specific tool in their toolbox without fully grasping their entire business situation. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. Still, there are indicators to see whether ClickMagick may be a viable avenue to explore.
Let’s say you are an affiliate marketer or do heavy digital marketing work as a job. You will have a good idea of ClickMagick’s capabilities, and you can decide if the benefits outweigh the costs. You can get a 14-day trial for free, so it is easy to give the program a shot.
How Are Ads Tracked?
Ads are mainly tracked through affiliate URLs and advertising pixels. Many marketers are still unfamiliar with the concept of a “pixel”.
To put it simply, a pixel is a small line of code that generates a tiny graphic– 1×1 pixel to be exact– that you place on a landing page to track a user’s actions on it. Using a pixel allows you to monitor where the user originated from and other activities that the user may have taken on the website. This pixel has been an integral part of online marketing for quite some time. With every advancement in internet services, its capabilities continue to expand.
How Do I Cancel My ClickMagick Account?
Some people may not enjoy ClickMagick as much as others. Worry not, as you are free to cancel your ClickMagick account at any time. Simply go to your Billing Page in the account menu and click “Cancel My Account.”
Doing this will cancel your account and effectively end your access to the platform at the end of your current subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Use the Data Exporter tool from the Tools menu to export your data securely.