Online marketing could be the gateway to your next big business boom. But to properly make use of it, you’ll have to understand how each and every part of a digital marketing strategy plays together.
It’s not difficult to keep track of all the moving parts online. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. Is this your next marketing partner? Let’s find out in this quick review of ClickMagick.
Before you go on, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review of ClickMagick.
What is ClickMagick? Alternatives To ClickMagick
Those familiar with online marketing will already know what ClickMagick does based on the short introduction we gave it above. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is used most often in affiliate marketing. This is where a user or group of users promotes brands online. They post about the product online, and provide links to purchase. If a user is convinced and buys through what people in the industry call an “affiliate link,” then the original user who wrote the article gets a commission on sales generated.
This is a simple arrangement that recalls how businesses used to advertise before. Despite this, users are now more motivated to spread positive word-of mouth about products online. The concept has since developed some complexity. You can have several different pieces of content across other websites and platforms that share the same affiliate link. These cases can make it difficult to determine which content is producing the highest returns for your brand and you.
ClickMagick makes this possible by collating these links and tracking which sources of traffic are most likely to convert. More than that, ClickMagick also has a suite of advanced features to help you monitor the performance and even improve the capabilities of your links moving forward.
Who started it?
Patrick Kelly founded ClickMagick in 2014. Since 2014, he has been a digital marketer for over 26 years. He has earned millions of dollars for clients and affiliate marketing.
ClickMagick has allowed him to condense his ability track down consumer paths and converts into a platform he can share. Mr. Kelly promises to continually update the platform with new features. For the past seven years, he has done this every month.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s see what else it can do for the burgeoning online marketer.
What Can ClickMagick Do For My Business?
ClickMagick’s functionality fits a wide range of uses for its customers. Although ClickMagick was designed for Affiliate Marketing, it can be used by many businesses to assess your website’s traffic quality. This includes bloggers who want to increase genuine traffic to their website, marketing agencies looking to better track down leads and conversions, and even online businesses exchanging traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. ClickMagick performs several critical functions to improve your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. This is done through their tracking ID system, which allows you to create unique links to identify where and how the links were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. You can use the same URL affiliate but attach custom IDs to know which traffic source contributes to which conversions. Not only does this help you indicate strengths and weaknesses within your overall content strategy, but it can also aid in adequately identifying consumer flows in regards to how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This is especially important for business owners and marketing affiliates looking to improve the traffic to a website but is experiencing a ton of bot traffic. Any online entrepreneur would know how annoying bot traffic is. Bot traffic can inflate your traffic metrics and give you a false perception of performance. ClickMagick allows you to ensure that your ads are getting real traffic.
Develop customer leads and convert customers
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you get the ball rolling and have a few links set up, you’re probably going to be experimenting with consumer funnels and figuring out ways to make the most out of each step of their journey.
Marketers assign values to each step in order to accurately determine the value of each funnel in the customer journey. ClickMagick echoed this thought and created a feature in its platform that allows users assign numerical values to each lead/conversion to help them better understand their profitability and overall utility.
This aspect of ClickMagick is fascinating. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. There are scenarios where you have your URL link direct the user to the website that you need only to find that you don’t have access to the website’s code. To track the conversion, you can’t enter a suitable pixels.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. When a user clicks your URL, and they’re about to be directed to the pixel-less website, ClickMagick inserts a low-data blank HTML between the user and the webpage, adding a tracking pixel workaround that’s surprisingly simple if you think about it.
ClickMagick provides the magic that completes the customer journey.
ClickMagick has a unique aspect that will make marketers swoon with delight or furrow their eyebrows at the thought of such a thing happening often.
A call-to action is a button or feature that calls attention to the user and indicates the desired action (hence, the “call”) aspect of a website. ClickMagick adds a feature that allows you to add a customer call to action to any page linked to by your link. Unfortunately, not all websites are as creative on the marketing side. This could be in the form a countdown or a banner for a limited time, as well as other marketing signals that you might see on high-traffic sites.
Sometimes, a banner with big words describing the benefits of the deal can be enough to get your user to convert.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. Still, you’re avoiding any inefficiencies along the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick has an automated feature that informs the platform user if any of the current links on their content are down for some reason. This can help you manage your funds and avoid any paid traffic ending up on dead websites. It is not a good idea to spend hundreds of dollars on a link that suddenly is no longer available.
Create Split Tests
It is not easy to start a new marketing strategy. To get the right mix of content, it will take different iterations. These differences may be as small as changing the header or placing a banner. It can still influence your visitors to move further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. Alternatives To ClickMagick
You can also choose how you want to balance traffic, so that you can quickly determine how different audiences react to changes to web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
How Much is ClickMagick
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. ClickMagick offers three plans for potential users: the Starter plan, Standard plan, and Pro plan. Alternatives To ClickMagick
The Starter plan comes in at $37 a month for use, ideal for a new online marketer who has a limited budget but wants to explore the capabilities of a click tracker. You get to track up to 10,000 clicks a month and monitor all conversions with this, as well as enjoy some of the funnel tracking and online support that ClickMagick has for its users.
The Standard plan is probably the most popular one for the average user looking to grow their online business. You can 100,000 clicks a month with unlimited conversions and their full tracking suite across different devices and social media platforms. You can also collaborate with up to 3 team members and access ClickMagick’s traffic courses and live support. All this comes at a slightly heavier $77 a month. Alternatives To ClickMagick
The Pro plan is a very expensive $197 per month. However, they try to make it worthwhile. Unlimited tracking, custom domains, and team accounts allow you to get as many as 1,000,000 clicks per month. You can also avail their “Done for You”, which includes all the support you receive from the Standard plan, as well as doubles up as an online marketing concierge. You can request their ongoing support on your behalf and make it more efficient for your brand.
It’s not the most popular topic in online marketing, but click tracking is. For those well-versed in online marketing, it’s easy to see why ClickMagick is such a good platform for your digital marketing needs. It offers the same capabilities as many other trackers on the market, but with dedicated support and additional features that will help you take your business to the next level. Alternatives To ClickMagick
It is not cheap to use the platform, $77 is not a small amount these days. However, it can be considered an investment by those who are serious about growing their businesses beyond word-of mouth and through actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Most Frequently Asked Questions
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Do I Need ClickMagick?
Without fully understanding the business, it’s difficult to determine if a person requires a particular tool. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. ClickMagick is an option that you can explore, but there are some indicators.
Suppose you’re working in affiliate marketing or do heavy digital marketing as a career. In that case, you definitely have an idea of what ClickMagick does, so it will be up to you if the potential benefits of using such a platform outweigh its costs. You can get a 14-day trial for free, so it is easy to give the program a shot.
How are ads tracked?
Affiliate URLs and advertising pixels are the main means of tracking ads. Many marketers are still unfamiliar with the concept of a “pixel”.
A pixel is simply a line of code that creates a small graphic (1×1 pixels) that you place on a landing webpage to track the user’s actions. Using a pixel allows you to monitor where the user originated from and other activities that the user may have taken on the website. This pixel has been an integral part of online marketing for quite some time. With every advancement in internet services, its capabilities continue to expand.
How Do I Cancel My ClickMagick Account?
There will be some of you who may not fully enjoy the experience they get out of ClickMagick. Worry not, as you are free to cancel your ClickMagick account at any time. Go to the Billing Page under your account menu and click “Cancel my Account.”
Doing this will cancel your account and effectively end your access to the platform at the end of your current subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Ensure you export your data safely using the Data Exporter tool in the Tools menu.