Online marketing could open the door to your next major business boom. However, it is important to fully understand the role of each component of a digital marketing strategy.
It’s not difficult to keep track of all the moving parts online. ClickMagick aims to help you with that by centralizing all your ad links and their respective pathways to one platform. This could be your next marketing partner. Let’s find out in this quick review of ClickMagick.
Before you go on, you may want to check out this video by Nick Arapkiles on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
What is ClickMagick? Alternatives Of ClickMagick
ClickMagick is well-known to those who are familiar with online marketing. We have given a brief introduction. For the online marketing novices amongst you, the passage probably did little to illustrate the capabilities of ClickMagick.
ClickMagick, in a nutshell is a platform that organizes, tracks, and collates links on your site so you can monitor the performance of every call-to-action (CTA) that you have.
This is most commonly used in affiliate marketing. This is where a user or group of users promotes brands online. They write about the said product online and include links for purchase on it. If a user is convinced and buys through what people in the industry call an “affiliate link,” then the original user who wrote the article gets a commission on sales generated.
This is a simple arrangement that recalls how businesses used to advertise before. Still, now users are more incentivized to generate positive word-of-mouth regarding products online. Since then, the concept has become more complex. You can have several different pieces of content across other websites and platforms that share the same affiliate link. These cases can make it difficult to determine which content is producing the highest returns for your brand and you.
ClickMagick makes this possible by collating these links and tracking which sources of traffic are most likely to convert. ClickMagick offers more than just this, ClickMagick has advanced features that allow you to monitor and improve the performance of your links.
Who started it?
ClickMagick was started by Patrick Kelly in 2014. He’s been working for 26 years now as a digital marketer. He has earned millions of dollars for clients and affiliate marketing.
ClickMagick has allowed him to condense his ability track down consumer paths and converts into a platform he can share. Mr. Kelly promises to continually update the platform with new features. He has consistently done so every month for the past 7 years.
So ClickMagick has some bold claims and is backed by some serious talent. Let’s see what else it can do for the burgeoning online marketer.
What Can ClickMagick Do For My Business?
ClickMagick’s functionality fits a wide range of uses for its customers. Though ClickMagick was done with Affiliate Marketing in mind, many different businesses can benefit from assessing your website’s quality of traffic. This includes bloggers who want to increase genuine traffic to their website, marketing agencies looking to better track down leads and conversions, and even online businesses exchanging traffic.
At the core of it, though, ClickMagick ensures that your links and the users clicking on them do not go to waste. Below are some of the critical functions that ClickMagick does to make a difference in your online marketing strategies.
We can’t start discussing the features of ClickMagick without discussing one of the critical aspects that make it so valuable: Traffic Tracking. You can do this by using their tracking ID system. This allows you to create unique hyperlinks to track where and how they were used.
This is particularly useful if your website has multiple call-to action items or you have different content across different domains. You can use the same URL affiliate but attach custom IDs to know which traffic source contributes to which conversions. This will help you identify strengths and weaknesses in your content strategy. It can also be used to assist in identifying consumer flows regarding how they use your links.
ClickMagick also includes a built-in authenticity and quality checking to properly indicate how genuine the traffic to your URL is. This is especially important for business owners and marketing affiliates looking to improve the traffic to a website but is experiencing a ton of bot traffic. Bot traffic can be frustrating for online entrepreneurs. Bot traffic can inflate your traffic metrics and give you a false perception of performance. With ClickMagick, if you pay for ads, you can ensure that you’re getting genuine traffic for your money.
Create Customer Lead and Conversion Values
One aspect of online marketing that is often overlooked but is genuinely essential to how a marketing strategy operates is the assignment of conversion values. Once you have some links in place, you can start to experiment with consumer funnels to find ways to maximize each step of the journey.
Marketers assign values to each step in order to accurately determine the value of each funnel in the customer journey. ClickMagick adhered to this thinking and added a feature within its platform that allows users to assign numerical values to better understand the profitability and overall usefulness of each lead/conversion.
This aspect of ClickMagick is fascinating. This is due to the old problem of tracking affiliate conversions on websites that you don’t own. You might have your URL link point the user to the website, but you later discover that you don’t have the code. You can’t input a suitable pixel to fully track that conversion.
ClickMagick has found a way to bypass the tracking pixel by inserting an invisible tracker into the consumer funnel. ClickMagick inserts a low data blank HTML between the user’s browser and the website to track the user’s click. This is a simple tracking pixel solution that can be quite straightforward if you look at it.
ClickMagick provides the magic that completes the customer journey.
ClickMagick has a unique aspect that will make marketers swoon with delight or furrow their eyebrows at the thought of such a thing happening often.
A call-to-action is usually an eye-catching button or feature on a website that indicates to a user the following desirable action (hence the “call” aspect). ClickMagick adds a feature that allows you to add a customer call to action to any page linked to by your link. Unfortunately, not all websites are as creative on the marketing side. This can be in the form of a countdown, a limited-time banner, and other standard marketing signals you see on high-traffic websites.
Sometimes, a banner with big words describing the benefits of the deal can be enough to get your user to convert.
ClickMagick is big in ad tracking. It ensures that you are not only following the customer journey. You can avoid inefficiencies by tracking every step of the way. Sometimes affiliate links can go down due to server issues, website migrations, maintenance, and these factors can spell doom both for you and for your business.
ClickMagick has an automated feature that informs the platform user if any of the current links on their content are down for some reason. This feature can help you to manage your money and prevent paid traffic from ending up on dead sites. It is not a good idea to spend hundreds of dollars on a link that suddenly is no longer available.
It is not easy to start a new marketing strategy. It will require different iterations of content just to get the right mix in. These differences may be as small as changing the header or placing a banner. Still, it can all help in influencing your visitors to go further down the user funnel.
ClickMagick had this in mind when they developed their platform to manage split tests natively using just a single URL. This is absolutely golden for anyone looking to find ways to optimize their webpage for better content delivery and conversion. Alternatives Of ClickMagick
You can even choose how to balance the traffic so you can quickly see how different-sized audiences react to changes on web pages. Of course, these are all still tracked and verified through ClickMagick’s service.
ClickMagick: How Much?
Now with any service comes its cost, and ClickMagick is certainly not unique in that regard. ClickMagick offers three plans for potential users: the Starter plan, Standard plan, and Pro plan. Alternatives Of ClickMagick
The Starter plan costs $37 per month and is ideal for new online marketers who have a tight budget but want to learn more about click tracking. ClickMagick offers funnel tracking and support to its users. You can track up to 10,000 clicks per month, and you can monitor all conversions.
The Standard plan is the most popular for users looking to expand their online business. With unlimited conversions, 100,000 clicks per month and full tracking across all devices and social media platforms, the Standard plan is the best option. ClickMagick offers live support and traffic courses, and you can collaborate with up 3 other team members. All of this comes at a slightly higher $77 per month. Alternatives Of ClickMagick
Lastly, they have their Pro plan, which comes at a really heavy $197 per month, but they do try to make it worth your while. You can get up to 1 million clicks a month with unlimited tracking, team accounts, and custom domains. You can also avail their “Done for You”, which includes all the support you receive from the Standard plan, as well as doubles up as an online marketing concierge. Your requests can simply be made on their ongoing work on your end and more effective for your brand.
It’s not the most popular topic in online marketing, but click tracking is. For those well-versed in online marketing, it’s easy to see why ClickMagick is such a good platform for your digital marketing needs. It combines the capabilities of many other trackers in the market while adding dedicated support and extra features to bring your business to the next level. Alternatives Of ClickMagick
Though it isn’t necessarily cheap to get the most out of the platform– $77 isn’t a small number these days– it can be seen as an investment for those really serious about growing their business beyond just word-of-mouth and through some actual web traffic. If you have the budget to spend or are already working with a marketing budget for a company, consider giving ClickMagick a shot as they have a 14-day trial that can give you a glimpse of its capabilities.
Frequently Asked Questions
Alternatives Of ClickMagick
Do I Need ClickMagick?
Without fully understanding the business, it’s difficult to determine if a person requires a particular tool. There’s no one-size fits all answer to what you may or might not need in order to grow your online business. Still, there are indicators to see whether ClickMagick may be a viable avenue to explore.
Suppose you’re working in affiliate marketing or do heavy digital marketing as a career. In that case, you definitely have an idea of what ClickMagick does, so it will be up to you if the potential benefits of using such a platform outweigh its costs. You can get a 14-day trial for free, so it is easy to give the program a shot.
How are ads tracked?
Affiliate URLs and advertising pixels are the main means of tracking ads. While we discussed URL tracking plenty, the concept of a pixel still evades many marketers out there.
To put it simply, a pixel is a small line of code that generates a tiny graphic– 1×1 pixel to be exact– that you place on a landing page to track a user’s actions on it. Using a pixel allows you to monitor where the user originated from and other activities that the user may have taken on the website. It’s been a cornerstone of online marketing for a while now. Its capabilities are consistently expanding with every development of internet services.
How do I cancel my ClickMagick account?
There will be some of you who may not fully enjoy the experience they get out of ClickMagick. You can cancel your ClickMagick Account at any time. Simply go to your Billing Page in the account menu and click “Cancel My Account.”
This will cancel your account, effectively removing access to the platform after the expiration of your subscription period. Be warned, though, that once this period passes, all of your data will be automatically deleted. Use the Data Exporter tool from the Tools menu to export your data securely.